- Marketing
- Permanent
Marketing Executive
My client a luxury tour operator based in Surrey are seeking a Marketing Executive to join them.They are looking for a proactive and dynamic team player, full of creative ideas, and with a can-do attitude. You must be happy to roll up your sleeves and thoroughly immerse yourself in this exciting role and help, when required, with all aspects of the business.
To create smart, compelling customer and travel trade focused digital marketing campaigns that support both strategic, tactical marketing and sales initiatives of the business.
Responsibilities:
- Ensure all marketing materials and communications consistently reflect the brand and engage the target audience effectively.
- Maintain a comprehensive marketing communications calendar, ensuring activities and deadlines are accurately tracked and met.
- Assist in writing, editing, and proofreading promotional content across print and digital channels to guarantee accuracy and brand consistency.
- Plan, deliver, and monitor regular email marketing campaigns to travel agents and consumers using existing templates.
- Manage trade communications through social media channels, including Facebook page moderation, supporting BDM social activity, and maintaining trade social accounts.
- Maintain accurate .co.uk and .eu websites in collaboration with the Agency Support Executive.
- Produce creative assets and promotional materials using Adobe InDesign and Photoshop.
- Assist with video editing, including overbranding and creating trade-facing videos using Adobe Premiere Pro.
- Support trade partners with marketing requests, such as overbranded brochures, custom flyers, and social media panels.
- Maintain and update trade and consumer databases within Salesforce and Marketing Cloud.
- Manage brochure fulfilment both internally and through our distribution partner as required.
- Conduct regular stock audits of marketing merchandise and coordinate reordering with suppliers to maintain optimal inventory levels.
- Analyse and report monthly on the performance of email and social media campaigns; conduct testing and optimisation to improve key metrics.
- Coordinate administration and promotion of virtual events and webinars.
- Provide weekly internal updates on marketing activities to the Sales and Reservations teams.
- Assist with press enquiries as needed.
- Monitor competitor activity and share relevant insights with Sales and Commercial teams.
Requirements:
- Proven work experience in a marketing role.
- A basic understanding of Microsoft Excel.
- Basic working knowledge of Adobe Creative Suite (Adobe InDesign is a plus).
- Experience producing marketing collateral and creative assets in line with brand guidelines.
- Experience using a CRM system and/or knowledge of Salesforce.
- Familiarity with Marketing Cloud or a similar email marketing platform.
- Excellent attention to detail.
- Outstanding verbal and written communication skills.
- Highly organised with strong time management abilities.
- Confident interpersonal skills, with the ability to build positive working relationships across teams and with external partners.
- Hybrid Working In Surrey
- Salary up to £30,000
- Excellent holiday benefits
Interested please apply here or email kelly@traveltraderecruitment.co.uk
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