Digital Marketing Executive'

Salary: £22000 - £25000 per annum + great company benefits!
Location: Birmingham
Sector: Tour Operator, Travel Agent, Marketing
Job type: Permanent
Date posted: 10/10/2018
Job reference: 21105-01MHE
Contact: Marie Heaven
Contact tel: 0121 450 9776
A leading Luxury Tour Operator based in Birmingham is looking for a Full Digital Marketing Exec and PPC Executive to join their marketing team. This is an excellent opportunity for an ambitious paid search specialist to join this fast paced team. My client are a well-established Travel company based in Birmingham City Centre.

JOB DESCRIPTION
Working in an extremely fast paced environment as a Digital Marketing Executive, you will be responsible for managing a variety of paid media campaigns across multiple brands and platforms.

Digital Marketing Duties:
Management of Google Adwords accounts across multiple brands
Setting up new campaigns across Adwords and similar platforms
PPC set up and management of all destinations (in accordance to annual marketing plan, plus competitor analysis
Onsite SEO improvement strategy (to improve on organic traffic)
Email marketing, triggering plus bespoke HTML template creation (improve on interaction rates/rentention)
Company website/s content reviews and health checks
Optimisation of new product published online
Soft in-house website development (TBC by ISG)
Conduct reviews on website user experience, supply plans for improvement
CRM - responsible fo customer segmentation
Customer journey - automated elements
Assistance with other element sof the annual marketing plan
Monitoring ROI on any activity

EXPERIENCE REQUIRED:
The ideal candidate will have a minimum of 12 months experience in a paid search specific role or have between 18 - 24 months in a varied digital role.
You will be hard working and ambitious and able to adapt yourself to changing business climate.

Package:
Salary - £22,000 - £25,000 depending on experience, pension scheme and some great Travel benefits.

INTERESTED:
You will be offered a basic starting salary, plus company benefits, Please call Marie on 0121 450 9776 or email marie@traveltraderecruitment.co.uk

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